Importent Financial Tips

October 11, 2008

1. Get Paid What You’re Worth and Spend Less Than You Earn

It sounds simplistic, but many people struggle with this first basic rule. Make sure you know what your job is worth in the marketplace, by conducting an evaluation of your skills, productivity, job tasks, contribution to the company, and the going rate, both inside and outside the company, for what you do. Being underpaid even a thousand dollars a year can have a significant cumulative effect over the course of your working life.

2. Stick to a Budget

One of my favorite subjects: budgeting. It’s not a four-letter word. How can you know where your money is going if you don’t budget? How can you set spending and saving goals if you don’t know where your money is going? You need a budget whether you make thousands or hundreds of thousands of dollars a year.


Content of the marketing plan

October 6, 2008

A marketing plan for a small business typically includes Small Business Administration Description of competitors, including the level of demand for the product or service and the strengths and weaknesses of competitors

1. Description of the product or service, including special features
2. Marketing budget, including the advertising and promotional plan
3. Description of the business location, including advantages and disadvantages for marketing
4. Pricing strategy
5. Market Segmentation


Advertising do better than Advertising we already have

September 30, 2008

This concept is extremely important because if you can get to this place, then you have leverage, then you have the ability to draw more money into online Marketing Analysis – because it is different. When everything you come up with replicates the off line model but doesn’t work as well – take Display Advertising, for example, which is the business model most every “new” idea uses – then how would you expect to get any Marketing respect budget Seriously, this approach looks ridiculous from outside the small world (budget-wise) of Online.  Think about it.  What other medium relentlessly pursues a failed business model so persistently, hoping something will change


Seven Sentence Guerrilla Marketing Plan

June 5, 2008

This is an extremely flexible idea which can be applied to your business or just to one particular advert or direct mail letter or any stage in between.

1. The purpose of your marketing – the one action you want your customer to do

2. Your key benefits

3. Your target markets

4. Your marketing weapons

5. Your positioning in your target market

6. The identity of your business – how you really are rather than a false image

7. Your marketing budget